CHILD INFLUENCERS Child influencers have become increasingly popular in recent years, with some even earning millions of Rupees through brand deals and sponsorships. However, this trend has also raised concerns about child exploitation, privacy, and the impact of social media on children's development. WHO ARE CHILD INFLUENCERS: Child influencers or Kidfluencers, are “child” under the definition of law, who have made a significant online presence by creating content on social media platforms and in turn gained massive online following. Their online content documents their daily lives which includes children's interests like toys, games and vlogs. Their content is often child-friendly and focuses on topics that appeal to other children. WHAT THE LAW SAYS: The Child Labour (Prohibition and Regulation) Act, 1986- (CLPR Act) The CLPR Act prohibits employment of any person below the age of 14 (deemed a "Child" ) in any employment, including as a domestic help,
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